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CEO Topics: Sales Excellence Study

Company leaders are always on the lookout for ways to bolster and build a better, more effective sales machine. Information industry CEOs and sales leaders share a common concern across the board: How...

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Information Industry Market Size & Share Rankings: Preliminary 2012 Results

Preliminary estimates for 2012 revenue and growth across the $506 billion information industry show strong gains coming from the Web Search, HR and Market & IT Research markets, while the News...

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GAFA Dominance: The Tentacles Grow

The companies that make up GAFA — Google, Amazon, Facebook, and Apple — continue to expand their reach in terms of digital advertising dollars, revenue, and their role in the mobile revolution. So what...

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Top Five Technologies to Watch: 2013-2014

We vetted, analyzed, and prioritized — and five technologies stood out to make Outsell’s annual list of “Five Technologies to Watch.” In highlighting this year’s crop of the most important innovations,...

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The Outsell Valuation Model – What Drives a Company’s Market Value Today

In the first quarter of 2013, we saw the aggregate value of US M&A transactions rise, but the outlook for M&A activity in the publishing and information industry is less clear. To help navigate...

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Minding the Talent Gap: Top Trends and Strategic Initiatives in Talent...

THE CHALLENGE: To keep businesses humming under ever-increasing demands, it’s crucial that executives offer more than lip service to caring about their people. Leaders must show it, communicate it, and...

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Best Practices for Monetizing Professional Networks and Communities

THE CHALLENGE: Leaders seeking to develop or improve their knowledge-sharing communities and professional networks want to understand how to best monetize and leverage their business models for...

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Information Industry Outlook 2014: Convergence Now!

It’s our tradition to cap each year with our Information Industry Outlook, a reference guide with our predictions for what will shape the coming year and influence change in the $721 billion...

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Annual Advertising and Marketing Study 2014: Headlines

THE CHALLENGE: CMOs are recalibrating the way they allocate marketing and advertising budgets. With the emergence of social advertising platforms and mobile marketing solutions, executives need to know...

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Information Industry Outlook 2015: Sensored World, Sensible Choices

We live in a data-driven world where opportunity is all around. From the emergence of predictive analytics to the convergence of media, information, software, and technology, our industry is seeing...

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